The **impact of President Trump’s new tariff policies** is already rippling through the economy—and the housing market is no exception. According to a **Redfin-commissioned national survey**, 24% of Americans say they’ve **canceled major purchase plans**, like buying a home, while another 32% are **delaying those decisions** altogether. But here’s where it gets interesting: **age matters**, and younger buyers are responding very differently than older ones. * * * ### 📊 Key Survey Findings Redfin partnered with Ipsos to survey 1,004 U.S. adults between April 10–14, 2025. Here’s what they found: - **24%** canceled plans for a major purchase (e.g., home, car)
- **32%** are **delaying** major purchases
- **9%** plan to **buy sooner** than expected
- **8%** already made a major purchase ahead of schedule * * * ### 🧓 Older Buyers Are Pulling Back Older Americans are the most cautious about making big moves: - **60% of those aged 55+** say the tariffs make them less likely to make a major purchase this year
- Compared to **54% of people aged 18–34** and **50% of those aged 35–54**
- Only **4% of Americans aged 55+** said the tariffs make them more likely to make a big purchase This group, many of whom are **existing homeowners with low mortgage rates**, may be less inclined to trade up or downsize in an uncertain economy. * * * ### 👩💼 Younger Buyers See Opportunity Meanwhile, **first-time buyers and millennials appear more motivated**: - **23% of Americans aged 18–34** say the tariffs **make them more likely to buy**
- That’s compared to **15% of those aged 35–54**, and just **4% of those aged 55+** This suggests a split-market dynamic. While retirees or near-retirees are likely to stay put, **younger Americans may jump at lower rates or softening prices**—especially if homebuilders and sellers start offering more incentives. * * * ### 💸 Buyers’ Financial Readiness Another positive takeaway: many buyers are financially prepared. - **51% of survey respondents** say they have an emergency fund to cover housing payments in a crisis
- **56% of those** can cover up to **6 months of mortgage payments** This could soften the blow of any temporary economic turbulence or price corrections in the real estate market. * * * ### 🏡 What This Means for Real Estate Agents Here in **Los Angeles** and across the country, we’re seeing **market activity diverge by age and mindset**, not just price point. While older buyers hesitate, younger buyers are stepping up—and that’s where agents can add the most value. Focus on: - **Millennial and Gen Z buyers**—offer resources that simplify financing and affordability
- **First-time buyer education**—host workshops, create guides, or use social to answer common questions
- **Targeted messaging**—frame current conditions as opportunities rather than obstacles By aligning with buyers who are ready to act, agents can stay productive and profitable in a cautious but active market. * * * 📞 **Contact Abdo Pierre Faissal for unparalleled real estate service.** 📧 [
[email protected]](mailto:
[email protected]) | 📲 310-620-1038 * * * Let me know if you’d like this reformatted as an email, Instagram carousel, or educational flyer for first-time buyers. facebook-letter-logo x-logo linkedin-logo pinterest-logo [Facebook](https://www.facebook.com/sharer.php?u=https%3A%2F%2Fapfreg.com%2Fhow-tariffs-are-impacting-homebuyers-differently-across-age-groups%2F) [X](https://x.com/intent/post?url=https%3A%2F%2Fapfreg.com%2Fhow-tariffs-are-impacting-homebuyers-differently-across-age-groups%2F&text=How+Tariffs+Are+Impacting+Homebuyers+Differently+Across+Age+Groups) [Pinterest](https://pinterest.com/pin/create/link/?url=https%3A%2F%2Fapfreg.com%2Fhow-tariffs-are-impacting-homebuyers-differently-across-age-groups%2F) [LinkedIn](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fapfreg.com%2Fhow-tariffs-are-impacting-homebuyers-differently-across-age-groups%2F&title=How+Tariffs+Are+Impacting+Homebuyers+Differently+Across+Age+Groups&summary=The+impact+of+President+Trump%E2%80%99s+new+tariff+policies+is+already+rippling+through+the+economy%E2%80%94and+the+housing+market+is+no+exception.+According+to+a+Redfin-commissioned+national+survey%2C+24%25+of+Americans+say+they%E2%80%99ve+canceled+major+purchase+plans%2C+like+buying+a+home%2C+while+another+32%25+are+delaying+those+decisions+altogether.+But+here%E2%80%99s+where+it+gets+interesting%3A+age+matters%2C+%5B%E2%80%A6%5D)
